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OC Fashionista: Shoot for the ‘Fashion Star’

Move over Project Runway! There’s some new, fashionable competition hitting TV’s Fall line up! Bring it on, right?! Here’s the scoop…NBC is scheduled to launch a new TV reality show – Fashion Star.  Designers will compete to win a multi-million dollar contract to launch their line in American retail stores! Plus, the merchandise will be available for [...]

OC Fashionista: Flower Power

Ready for all of the summer BBQs and parties? (BTW – Enjoy your Father’s Day celebrations!) With the OC temps warming up, prepare for those pool parties, picnics and more! These parties call for a go-to look! Know what you can always rely on for a stylish outfit? Floral prints! There are tons of dresses, [...]

OC Fashionista: Iconic Collaboration

HUGE fashion news flash! OMG! We have covered several announcements on hot designer collaborations, but this one’s big news, ladies! H & M just announced its Versace collaboration for its Iconic Collection this Fall (photo insert)! Brace yourselves! So exciting! We know that summer has just begun, but we are primed for some Fall excitement! [...]

OC Fashionista: Sold On Stripes

Spring trends?  We have seen tons of stripes in many OC shops, ladies!  If you’re looking for elegant or basic pieces, this spring trend has got you covered! Need some inspiration?  We tracked down a great variety of very fashionable striped dresses at every price point (photo insert): H&M Dress – $29.95 (Great casual option!) [...]

OC Fashionista: Tight-Knit Team

Ready for a fashion news update? It’s never a dull day, ladies! St. John – iconic brand based in OC – was founded in 1962 by Robert and Marie Gray. Since then, the luxe label has made its global mark with beautiful, intricate knitwear and more! Recently, Kate Winslet was named the new face for its Fall [...]

OC Fashionista: Beyond Apprentice

Well beyond the TV show, we’ve been watching Ivanka Trump as she makes her mark in the fashion industry! In March 2010, Ivanka launched her fine jewelry collection.